The Author Website for Carl Powell
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Business Memoir of 60 years as an Entrepreneur

The River - Sixty Years of Navigating Businesses - PREORDER, Paperback

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The Still Standing Framework™

The Still Standing Framework is built on three ongoing disciplines:

Inventory — establishing what is true.
Runway — understanding how much time you have.
Alignment — ensuring structure matches reality.

These disciplines work together.
No single one is sufficient.

Photo of Carl at Bricks & Minifigs Huntsville

About the Author

Carl Powell is a lifelong entrepreneur with more than five decades of experience building, losing, rebuilding, and stabilizing businesses across multiple industries, including retail, service, manufacturing,
and franchise operations.

Rather than writing from theory, Carl writes from lived operational pressure — navigating margin compression, payroll strain, debt restructuring, leadership fatigue, and business transition.

He is the creator of the Still Standing Framework™, a disciplined approach built around Inventory, Runway, and Alignment to help business owners strengthen structural durability before crisis forces correction.

Carl works with small business owners and franchise operators seeking clarity in seasons of pressure. He and his wife, Susan, live in Alabama.

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